Three offices in Brazil. Bilingual service.

Fastest path — book a diagnostic

The free tax diagnostic is a 30-minute meeting with a senior partner. No cost, no commitment. We map your company's tax situation, identify applicable opportunities and indicate the technical path forward — regardless of whether you continue with us.

Book a free diagnostic →

Offices

Three physical offices in Brazil — São Paulo (headquarters), Rio de Janeiro and Brasília. Remote service for clients across Brazil and abroad. All offices are reachable by the same central contact:

contact@taxup.com.br

• São Paulo (headquarters) — Rua Sader Macul, 96, Itaim Bibi · 04542-090 — primary jurisdiction for engagements with São Paulo state and federal tax authorities;
• Rio de Janeiro — Av. das Américas, 4200, Bloco 01, Sala 305, Barra da Tijuca · 22640-907 — service for Rio de Janeiro state matters and oil & gas / financial sector engagements;
• Brasília — SHS Quadra 06, Complexo Brasil 21, Asa Sul · 70316-000 — strategic for engagements requiring direct interaction with federal regulators (RFB, PGFN, Ministry of Finance).

What to expect from the diagnostic

The 30-minute diagnostic is the first conversation with your company. The objective is not to sell — it is to understand whether there is technical fit between your company's situation and what the firm can deliver with depth.

Typical coverage in those 30 minutes:

1. Current tax situation — sector, size, tax regime, main current exposures, relevant recent events (assessment, inspection, M&A);
2. Applicable opportunities — credit recovery, planning, Tax Reform adaptation, Transfer Pricing if applicable, corporate restructuring if applicable;
3. Risk-benefit assessment — opportunity size, complexity, expected timeline, thesis sustainability (precedent, exposure to inspection);
4. Suggested next steps — what makes sense to do now, with TaxUp or with another firm (the technical recommendation is independent from the commercial decision).

At the end, the client leaves with a clear technical direction — even if they choose to continue with another partner. The model is designed to be useful in any scenario.

How to prepare your company for the diagnostic

The diagnostic works best when the company brings some basic elements to the conversation — not mandatory, but useful:

• Gross revenue for the last 2 fiscal years (approximate BRL, not exact figure);
• Current tax regime (Simples Nacional, Lucro Presumido, Lucro Real);
• Sector of operation and main revenue lines;
• Pending or recent assessments / inspections;
• International intercompany operations, if any (import/export, royalties, interest);
• Corporate structure — shareholders, existing holdings, material interests.

These elements allow the partner conducting the diagnostic to arrive at the meeting with the scenario mapped — maximizing the value of those 30 minutes. Companies that do not have the figures readily available are served the same way — the diagnostic just takes longer to reach the same conclusions.

When it does not make sense to engage us

The boutique model is optimized for a specific operational profile. In some situations, the company is better served by another type of advisory — it is worth saying clearly:

• Microenterprises and small companies in Simples Nacional with simple operations (up to BRL 4.8 million revenue, B2C, without corporate complexity). For this profile, a competent accountant serves better than specialized tax advisory.
• Companies in severe tax delinquency without feasibility of immediate regularization. In these cases, the path is to first address regularity (installment plans, transaction with PGFN) — topics handled with better specialization by other firms.
• Individuals with purely personal matters (income tax return, isolated personal capital gain, small estate donation). The firm's focus is corporate-tax — for these situations, individual tax lawyers serve better.
• Companies seeking "magic consulting" with promises of expressive tax reduction without technical foundation. The firm does not operate in the space of dissimulated avoidance — elisive structures are always modeled with business purpose, economic substance and precedent validation. Companies wanting a different path will be frustrated with us.

Clarity at the initial fit moment avoids misalignments later. The free diagnostic is part of that alignment — if there is no fit, we indicate alternatives.

Response time and contact channels

The firm operates Brazilian business hours (Monday to Friday, 9am-6pm Brasília time, UTC-3). For international clients, bilingual service (Portuguese and English) is available with schedule adjustment based on headquarters time zone.

Free diagnostic (30 minutes): book via form at /en/book/. The meeting is confirmed by email with a Google Meet link — the client picks the available time.

Press, institutional partnerships, events: write directly to contact@taxup.com.br. These contacts are handled by the firm's institutional communication team.

Clients in active engagements: direct communication with the partner responsible for the project, via channel defined at engagement kickoff (dedicated email, WhatsApp Business, Microsoft Teams, or another based on client operation).

Response time varies based on inquiry nature and complexity — operational questions on active projects are answered with priority; initial inquiries answered in regular diagnostic scheduling flow.